Bring Healthy Dining Options to Your Community

Kelly Roddy is Chief Executive Officer and President of WOWorks, a position he has held since the company’s inception in 2020. Before assuming this role, Kelly held c-suite and other leadership positions as Chief Executive Officer and President of Saladworks, LLC and Garbanzo Franchising Co., LLC; President of Schlotzsky’s Franchisor SPV, LLC; and President of Schlotzsky’s Franchise, LLC. Kelly has 21 years of additional executive management experience at HEB, Scholastic, and Walmart. Kelly is an active member in the restaurant industry and has spoken multiple times at International Franchise Association (IFA), International Foodservice Manufacturers Association (IFMA), Franchise Springboard, Fast Casual, Restaurant Finance and the IFMA Chain Operators Exchange (COEX). He also chaired COEX’s 2021 conference. Kelly is one of the first to receive IFA’s Certified Franchise Executive (CFE) designation when there were less than 50 professionals with that title. Kelly is also active on several boards, including Baylor University’s Advisory Board for the school’s marketing; the National Restaurant Association’s Advisory President Council; and IFMA’s Operations Council. Kelly came to Saladworks in 2019 with the intention to create WOWorks, the world’s largest company of better-for-you restaurants. Under his vision, WOWorks has grown to four restaurant brands with plans to acquire two more. All these fast casual brands have the shared values of fresh, clean, healthy-halo ingredients that can be customized to any taste. Kelly is passionate about the outdoors, has a pilot’s license, and is an avid water skier, boater, sailor, and diver. Kelly is a proud father of three kids. His eldest is a practicing physician in New York City while his younger two are in college. His favorite WOWorks menu items are the Whey-Up Smoothie from Frutta Bowls and Baklava from Garbanzo Mediterranean Fresh.

Brian Farris is the Chief Development Officer of WOWorks. He oversees franchise development, including franchise sales, real estate, design, and construction for all four of WOWorks’ restaurant brands: Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh, and The Simple Greek.  Previously he was the President of Intelligent Office where he led the company onto Franchise Business Review’s 2021 “Culture100” list, which recognizes the top 100 franchise brands.  Brian has also led teams in Finance, Marketing, Operations, and Development for brands including FOCUS Brands, Schlotzsky’s, Consumer Capital Partners, and Boston Market.  Outside of work, Brian likes traveling, cycling, hiking, and spending time with his wife, Deven, and two sons, Brenton and Taylor. Brian’s favorite WOWorks menu item is the Falafel Salad from Garbanzo Mediterranean Fresh.

Gabriel Moreno is Vice President of Operations of Garbanzo Mediterranean Fresh and The Simple Greek. Previously, he was Vice President of Franchise Operations and Senior Director of Operations of La Boulangerie de San Francisco. Moreno was also Director of Franchising Operations HQ at Which Wich Superior Sandwiches, Area Manager for Chicagoland Commissary (dba. Dunkin’ Donuts) and has worked as an operations and training professional for over 20 years in various organizations. In his decades of experience, Gabriel built systems and processes from the ground up in several organizations, including BI platforms; COGS and labor tools; CRM; and catering programs. He has also led the development processes and designs for traditional and non-traditional restaurants for the past 15 years, including being part of the team developing and opening over 500 units across the U.S. Gabriel was born and raised in Chicago, has lived in various cities in the U.S., as well as in Italy. Outside of work, he loves travelling, hiking, skydiving, and running. Gabriel has run in several full marathons and over 50 half marathons. Gabriel’s favorite WOWorks menu item is the Traditional Gyro from Garbanzo Mediterranean Fresh.

Alain Souligny is Chief Financial Officer of WOWorks, a role he has held since its inception in 2020. Previously, he held c-suite positions Chief Executive Officer and Chief Financial Officer of Redco Foods Inc., and Chief Financial Officer of Delorio Foods Inc. Souligny was also Vice President and Chief Financial Officer of Fearmans Pork Inc. In addition, he served as Chief Financial Officer of Oberto Sausage Company, and Chief Financial Officer of Hero Group. Souligny has 15 years of additional financial management experience in various organizations. Alain is a French Canadian, born in Ontario and raised in Quebec, and currently lives in New York with his wife and stepdaughter. Not only does he love to play golf, but he is a pilot with instruments qualification and has owned a Cirrus since 2005 with over 2,000 hours of flight time. Between 1974-1975, Alain represented Quebec in the National Hockey Championship. Unfortunately, they lost, but they played in front of a crowd of 5,000 people and on National TV. He was also a goalie for the Verdun Maple Leafs. Alain’s favorite WOWorks menu item is the Bently Salad from Saladworks.

Kyle Mark is Chief Information Officer of WOWorks, following his positions at FTR Hospitality as Sr. Director of Technology and Qu POS Inc. as Director of Operations.  He spent most of his career in the restaurant business in a Director of Technology roles at Ciccio Restaurant Group, Gecko’s Hospitality Group and Datum Technologies. He also spent over 5 years at Apple as part of the “Genius” group. Kyle attended DeVry University, with a concentration in Information Technology Management and studied Computer Science – Network and Systems Administration at Western Illinois University. Kyle lives just outside St. Petersburg, Florida with his wife Courtney and two amazing daughters, Charlotte and Abigail. Kyle’s favorite WOWorks menu item is the Chocolate Explosion at Frutta Bowls.

Jean Boland is Chief People and Culture Officer for WOWorks, following her previous role as Chief People Officer for WOWorks. She brings with her thirty years of experience working inside multiple service-focused industries in Human Resource and Leadership Development. She spent eleven years at FOCUS Brands, the franchisor of Carvel Ice Cream, Cinnabon, Schlotzsky’s, Moe’s, Auntie Anne’s and other quick service brands. She has also worked in multiple positions at RARE Hospitality International, prior owners of Longhorn Steakhouse, Bugaboo Creek Steakhouse, and The Capital Grille. Throughout her career, Jean has worked with franchise partners and employees in leading all aspects of HR, leadership development, restaurant operations training, and multiple acquisitions from a domestic and international standpoint. Jean graduated from American Intercontinental University with a Bachelor of Arts in Human Resources Management. Her favorite WOWorks menu item is Saladworks’ Sophie Salad.

Mark Kreiner is VP of Marketing for Garbanzo Mediterranean Fresh,  The Simple Greek, and Barberitos. Previously, he was Director of Field Marketing for Schlotzsky’s, and worked for the Carvel Corporation (Focus Brands) as Director of Marketing, Senior Marketing Brand Manager and Brand Marketing Manager. Mark was also Marketing Director of Simply Floored, Creative Director and Marketing Brand Manager for Dynamite Plant Food and has 12 years of additional business experience as an advertising and creative executive. Kreiner and his partner of 29 years live with their two dogs and six chickens. He enjoys food, wine, traveling and has been to six continents. Mark’s favorite WOWorks menu item is Stuffed Pita with Falafel from Garbanzo Mediterranean Fresh.